Our commitment to respecting your privacy

1.EF is committed to protecting the privacy of our customers. The Privacy Protection Policy approved by EF (“Privacy Protection Policy”) applies to all personal information collected by us or provided to us, offline or online, including personal information that is Collected or provided through our websites (“Our Websites”) and on any mobile sites, applets and other interactive mobile features (collectively, our “Apps”), through our official social media pages that we control (“Our Pages”) On social media”), and through HTML messages we send to you (collectively, including social media pages, apps and websites, the “Sites”). By providing personal information to us, you agree to the terms and conditions of this policy.

What personal information do we collect?

“Personal information” is information that identifies you as an individual, and includes:

  • Name
  • User name
  • Mailing address (including billing and shipment address)
  • Phone number (including mobile and home number)
  • E-mail address
  • Credit card number and debit card number
  • Favorites
  • Browser and device information
  • Server log file information
  • Information collected through cookies, additional pixel data and other technologies

How do we collect personal information?

We and our service providers may collect personal information in various ways, including the following:

  • Through websites: We may collect personal information across the Sites; For example: When you sign up for a newsletter, communicate with a chat bot, or make a purchase.
  • Offline: In the office: We collect your personal information in our offices, for example, when you contact customer service to subscribe to a program or service or to provide us with information, whether in writing, via voice or video call.
  • Using your browser or device: Some information is collected by most browsers or your device automatically. We use this information for statistical purposes and to ensure the proper functioning of the Sites.
  • Through server log files: Your “Internet Protocol address” is a number automatically assigned to the computer or device you use by your Internet service provider. The Internet Protocol address is automatically determined and recorded in server log files whenever the user visits the Sites, indicating the time of the visit and the page(s) visited.
  • By using cookies: Cookies allow a web server to transfer data to a computer or device for storage and other purposes. If you do not want information to be collected through the use of cookies, there is a simple procedure available in most browsers that allows you to opt out of the use of cookies. For more information about our use of cookies...
  • Through you: Information such as your date of birth, gender, and zip code, as well as other information, such as your preferred methods of communication, may be collected when you voluntarily provide this information.
  • Through geographic location: We may collect information about the geographic location of your device.

In some cases, we may use third-party payment services to make purchases. In these cases, your personal information may be collected by that third party, and not by us, and the collected information will be subject to the privacy policy adopted by that third party, and not our privacy policy. Therefore, we cannot control or assume responsibility for the use or disclosure of your personal information by such third parties.

How we use personal information?

We may use personal data:

  • To respond to your inquiries and fulfill your requests, such as sending you newsletters or answering your questions and responding to your comments.
  • To send you administrative information, such as information related to the Sites and modifications to our terms, conditions, and policies. Because this information may be important to your use of the Sites, you cannot stop receiving these messages.
  • To complete and fulfill your purchases and/or donations, such as processing your payments, delivering orders to you, communicating with you regarding your purchase and providing you with appropriate customer service.
  • To send you updates and announcements regarding our products, advertising campaigns and programs, and to send you invitations to participate in special programs.
  • To provide you with the opportunity to contact other users and receive communications from them through the Sites, as provided by the applicable site.
  • To allow you to participate in message boards, chats, profile pages, web server logs (blogs) and other services on which you can post information and materials (including social media pages).
  • For our business purposes, such as analyzing and managing our business, conducting market studies, auditing, developing new products, enhancing our sites, improving our services and products, identifying usage trends, determining the effectiveness of our promotional campaigns, tailoring the experience and contents of the sites based on your past activities on the sites, and measuring customer satisfaction, and provide customer service (including troubleshooting customer issues).
  • We use information provided by your browser or device for statistical purposes and to ensure the proper functioning of the Sites.
  • For more information about the purposes for which we use cookies, please review our cookie policy.


We adopt reasonable systematic, technical and administrative measures to protect the personal information in our possession. Unfortunately, we cannot guarantee that any data transmission over the Internet or data storage system is completely secure.

If you have any reason to believe that your activity with us is no longer secure (for example, if you feel that the security of any account you have with us has been compromised), please notify us immediately of the problem by contacting us according to the form provided in the Contact us”.

We will try to respond to your request as quickly as possible. However, despite our efforts, some information may remain in our databases or other records that we cannot remove or change. Furthermore, please note that we may need to retain certain information for the purposes of storing and/or completing any transaction you initiated prior to requesting such change or cancellation (for example, when you make a purchase or enter a promotional campaign, you may not be able to change or Delete personal information previously provided until the purchase or advertising campaign is completed).

Third Party Websites

This policy does not address the privacy, information or practices of any other third parties, including any third party operating any site available through links included on the EF site, and we do not accept any responsibility in this regard. The inclusion of a link on the EF Sites does not imply approval by us or our affiliates of the linked site.

In addition, we may provide you with access to third-party functionality, allowing you to add content to your social media accounts. Please note that any information you provide through the use of this functionality is subject to the applicable third party's privacy policy and not our current privacy policy. Therefore, we have no control over, and are not responsible for, any third party's use of such information that you provide through the use of this functionality.

Also, we are not responsible for the data collection, use, and disclosure policies and practices (including data security practices) of other organizations such as Facebook, Apple, Google, Microsoft, RIM, or any other app developer, app provider, social media platform provider, or operating system provider. or wireless service provider or device manufacturer, including any personal information you disclose to other organizations through or in connection with the Apps or social media pages.

Information retention period

We will retain your personal information for the period necessary to fulfill the purposes stated in this policy.

Sensitive information

We typically ask that you do not submit or disclose to us any sensitive information (e.g. information relating to ethnic or racial origin, political opinions, religious or other beliefs, health or medical condition, criminal background or trade union membership) on or through the Sites or otherwise. In some special exceptional cases that may require this, such as insurance requests, we will clearly explain to you how to do this safely.

Privacy Policy Updates

We may make changes to this policy. Therefore, please look at the “Last Updated” button at the top of this page to see when this Policy was last revised. Any changes we may make to the Privacy Policy will be effective from the moment the revised Privacy Policy is posted on the Site. Your use of the Sites after these changes are made means that you agree to the revised Privacy Protection Policy.

Contact us

If you have any questions regarding our Privacy Policy, please contact us by clicking here.

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